Email Marketing

Opt-in Email marketing with instant results

Your message delivered to inboxes easily

If you’re like most Internet-savvy folks, you may not be able to name all the email newsletters you subscribe to… but you probably know which daily, weekly, or monthly announcements you look forward to the most. If they’ve caught your attention, we suspect your favorite email deliveries are what you’d like your own email newsletters to look like. But you might be wondering how you can possibly afford something so professional.

Here’s the secret: Using an outside delivery service is more cost-effective than you can even begin to imagine. We can craft the sophisticated newsletters and memorable messages you’ve envisioned while saving you money and time and satisfying your customers and clients.

Features

Using an outside delivery tool to take care of your email marketing simplifies life tremendously. Instead of trying to manage an unwieldy email database in an Excel document, instead of using the simplest (and most forgettable) formatting for an email to insure that it will show up looking the same on every screen, there’s a way to have it all done for you.

• Order up customized emails.

  With an outside delivery tool, you can send newsletters, invitations, surveys, holiday cards, and announcements via email. Your message can be formatted into whatever form you need in order to get the word out. And each email can be customized to your preferences – we can add your logo, adjust the colors and fonts just the way you like them, add columns or sidebars, images or ads. Every newsletter can be exactly the same or completely different. We’ll design it precisely to your specifications – and the email you send is exactly the email that your recipients will see.

• Get all the statistics you want.

  Sending newsletters through an outside delivery service gives you the ability to track the effectiveness of what you’ve sent. We’ll provide you with the incredibly detailed reports of each campaign – we’re talking all the valuable statistics you could possibly want to know about the activity of every individual subscriber or your email list as a whole. Find out who opened your newsletter, which links were clicked (and which ones weren’t), what links were the most popular, how long a page was viewed, which page had the highest bounce rate. It’s almost like sitting right beside your recipients and watching them click through your email when they receive it.

• Target specific recipients.

  Maybe you have a special mailing and you only want to email your customers on the east coast or only target women. Perhaps you want to reach every single subscriber in your opt-in list. We can create mailing lists that specify who is to receive what kind of email marketing from you and when.

• Bypass the spam folder.

  Our outside delivery service has a consistently high deliverability rate. Internet service providers trust the content that comes from us. That means your newsletters and email campaigns land right in your recipients’ inbox rather than in their spam or junk folder. Through permission-based lists and carefully worded subject lines, your newsletter campaigns will never be mistaken for spam.

• Build strong relationships.

  Just like you have come to count on certain newsletters showing up in your inbox, so too will your customers and clients look forward to the information you have to spread. You can market new services and products to your existing clients easily and quickly through email newsletters and drive even more traffic to your website.

Still not exactly sure what you need?

And, as part of Pistonbroke’s all-in-one newsletter services, we will provide you with savvy and experienced content developers to write the articles, columns, ads, or marketing messages you need for your newsletter. A professional, smart marketing service wrapped up in one neat, memorable package – just like your newsletters.